It’s been more than a year that the world has been fighting the pandemic and it wouldn’t be wrong to say that COVID-19 is here for a long haul. It has not only affected our lives but also immensely impacted businesses across the globe. And, this is the reason why businesses need to get ready with flexible and creative ways to remain afloat and grow. Certain industries such as hospitality and travel may need a longer time to get back to normalcy but sectors like healthcare, grocery, eCommerce, etc. have flourished, thanks to their online availability through mobile apps. Today, let’s take a closer look at the best app categories that will prove the most beneficial and effective in the post COVID world. Let’s get started.
Top 10 Mobile App Categories: In and Beyond the Pandemic
1. Healthcare / Fitness App
According to the World Health Organization, after over one year into the COVID-19 pandemic, 90% of countries are still reporting substantial disruptions to the necessary health services. In this scenario, healthcare apps are indeed a blessing when you can’t even go out to clinics regarding your health concerns. Patients can use the apps to consult the doctors and avoid crowding the doctors’ chambers. It will also contain the spread of diseases.
Further, applications for fitness, wellness, and meditation help the users to stay healthy and fit. They can perform various activities such as yoga and meditation to keep their mind and body healthy while staying at home. From creating a diet chart to making a list of important exercises, these apps can do everything.
2. Online Education App
The lockdown led to the closing of all the educational platforms like schools and colleges and prompted the educational institutions to take several measures like arranging online classes to provide digital study materials. Studies find that the overall market for online education is projected to reach $350 Billion by 2025 (source: https://www.researchandmarkets.com/reports/4876815/online-education-market-and-global-forecast-by).
Other than conventional syllabus, students are also taking interest in various skill development programs to increase their demand in the job market. This is one of the primary reasons that apps like Duolingo and Udemy have seen such a huge increase in demand. Various institutions are, now, following their footsteps and building eLearning applications.
3. Food Delivery App
Restaurants and cafes were greatly affected by the pandemic. The lockdown made them close their businesses as restaurants and cafes are crowded places. This led to increasing the usage of food delivery applications like Zomato and Swiggy.
The accelerated demand for these apps encouraged many food outlet owners to built custom food delivery applications and reach easily to the users.
4. Grocery App
Online grocery apps have also witnessed a massive growth since the lockdown has been declared. Grocery shopping is more like an everyday activity as people always need home supplies. With the increasing popularity of grocery apps like BigBasket and Groffers, many businesses are leaning towards availing of mobile app development services and build a user-friendly grocery application.
5. Entertainment App
The pandemic has banned all social gatherings and parties. People have to stay indoors for their own safety. In this scenario, isn’t it common to get bored? Here, entertainment apps like IMDb, Netflix, Amazon Prime, and many more help to reduce their boredom with a variety of movies and series genres including thriller, comedy, romance, etc.
Not only these entertainment apps but the news apps like Google News, CNN, etc. have seen a huge surge. These online news channels are widely used by people to stay updated with the recent happenings around the world.
Moreover, gaming apps have also become widely popular these days. A study by Business of Apps finds that the lockdown has sparked a surge in the number of gamers during the second quarter of 2021 and the gamers spent more than $19 billion on mobile games.
6. FinTech App
FinTech or finance is one of the apps to witness a wide usage during the lockdown. The constant unbalance in the economy and the inability to visit banks has caused a lot of people to use the FinTech apps to handle their fundamental activities such as paying bills, investment, fund transfer among various other things.
As per Statista.com, the use of finance applications in October 2020 is increased by 55%. People are now using mobile apps for their monetary needs as these apps are built user-friendly as well as reliable.
7. Social Media App
Life without social media, nowadays, seems quite impossible, right? It gives us the opportunity to meet new people, make friends, and get information on all sorts of incidents that are happening worldwide.
Social media applications like Facebook, WhatsApp, Instagram among others have engaged people more than ever. Statista predicts that the dominance of social media will rise in the coming years with a projected number of 4.41 billion of active users by 2025.
8. Ecommerce App
The demand for e-Commerce apps has increased tremendously during the lockdown. The e-Commerce giants such as Amazon and Flipkart have provided a great platform for online shopping. From outfits to books, gadgets to home decors, wellness products to furniture and everything in between - eCommerce apps have made the shoppers’ lives easier by delivering things at the doorstep. No wonder that many businesses are bringing their store online with custom eCommerce mobile apps.
9. Dating / Matrimony App
Now, here’s an interesting fact for all of you. Back in 2019, there was only a 5% hike in the usage of dating and matrimony apps. As physical dating became challenging during the pandemic, the online applications offering virtual meetings have seen a record-breaking surge. Be it the dating apps like Bumble and Tinder or matrimony apps, these applications have proved to be useful for finding partners and getting married.
10. On-Demand Delivery
From sending documents or gifts from one place to another or getting medicines and essentials delivered at the doorstep - on-demand delivery apps have turned out to be highly useful during the pandemic and these are here to stay. These apps allow the users to schedule a delivery with pick-up and drop-off details.
These applications have already proved their merits and made our lives easier. We hope, these will continue to stay for a long time to come as people are getting habituated to the new-normal scenario. Do you want to add any other application to our list? Be our guest!
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